There are two different types of advertisers, those who know they need help and those who haven’t realized it yet. As an advertiser, you need to make the decision about advertising help. In the modern era there are so many choices for advertising, how do you know which choice makes the most sense? How do you know what advertising options are available? In as little as two years, the way consumers are exposed to broadcast TV has changed. With the invention of Sling TV, AT&T U-Verse, Hulu, HBO Go and other streaming network TV apps the ability for our consumers to be mobile and yet entertained is changing.
There was a time an advertiser could buy a large TV audience by making a few choices. If they wanted a 25-54 demo they could advertise on Friends, Seinfeld, The Cosby Show, Mash or ER. Today, however, you cannot just select the number one rated show and expect 25-55 million viewers to tune in. Today, much like the gold prospectors of 1849, you have to dig a little deeper to find your golden customers.
Advertisers do have access to the internet and may think how hard could this really be? How hard is it to get rates or put together a stellar campaign?
Advertisers need to consider the perils of going alone, the loss of advertising budget, the lackluster results, loss of time and multiple meetings needed to meet with local reps from various media companies. This is why advertisers need to consider hiring an advertising professional.
At Buy Ads Direct we have worked to stay updated on an ever changing industry. We all have choices when it comes to advertising help. It would be our recommendation that you use a service to help get the most out of your advertising dollars. While some services may charge slightly more for each ad, Buy Ads Direct does not. In fact in many cases we save our advertisers additional funds over a direct media buy. If you want a road map that will help in assisting you to success, then hire us. If you want to be like Captain James Cook, Christopher Columbus or Marco Polo and explore alone, that is your choice. Just remember for every famous explorer who went out on their own and succeeded, there are hundreds more that lost their way and were never heard from again. Much like Lewis And Clark chose Sacagawea to negotiate with native tribes, choose Buy Ads Direct to be your guide and negotiate with media companies.
We look forward to working with you. Contact our office at 877-510-1007
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